Inbound vs. aggressive marketing
Acquiring new customers is the backbone of every business. As competition increases, attracting and securing these individuals becomes more challenging.
Market Insights
Stay ahead of the curve
Find a wealth of information on best practices in the affiliate marketing industry and what to include in your online strategy to grow your affiliate programme.
Posts
The GDPR and affiliates: An industry statement
Awin and competitor networks joint statement re GDPR and ePrivacy Regulation.
The evolution of brand partnerships
Why performance-based campaigns build stronger brand relationships.
Awin’s data controller status with advertisers
Any company handling data has a legal duty to do so responsibly.
How to organically grow your social media reach in 2018
With marketing becoming fiercer and more competitive each passing year
Nine predictions for affiliate marketing in 2018
2018 promises to be a year of seismic change within the world of digital marketing.
Awin and the GDPR
Awin has always taken data protection seriously, and will continue to do so under new European legal framework surrounding the GDPR and ePrivacy Regulation.
Affiliate marketers’ New Year's resolutions
Come January 1, we’ve all been there when it comes to setting New Year's resolutions.
Seasonal shopping 2017: The network in numbers
Affiliate performance on Singles’ Day, Black Friday, Cyber Monday and seasonal holidays shopping offers an intriguing snapshot into wider retail patterns.
Black Friday 101: The evolution of a global retail event
With Black Friday fast-approaching, we will be discussing a series of themes and subjects relating to the shopping phenomenon.
Making the most of Awin tools
To maximize your affiliate marketing efforts it’s important to know and understand the tools available to you.
To disclose or not to disclose? The growing importance of affiliate disclaimers
To disclose or not to disclose? As the influencer market grows and becomes more popular, it finds itself subject to additional scrutiny.